Facebook recently announced they are jumping into the all-so-important online realm of search. Frankly, I’ve been dismayed that they haven’t leveraged the search box on their site AT ALL. But now Facebook is announcing a specialized search feature (apparently separate from the general search box) called Graph Search. Continue reading “Facebook is Getting into Search … Finally”
During the past decade, successful marketing strategies have been rewritten and dramatically so. With audiences moving away from traditional media to ‘new’ media channels, the inexpensiveness of online content creation and the ability to attract qualified leads via search engine optimization it was possible to create ones own marketing ‘gravity’ to attract prospects without relying on the media or anyone else to push them. But, that too, is beginning to change. Continue reading “Public Relations, Your New Name is Outreach”
Periodically I receive information about media opportunities for specific industries or businesses run by owners with specific backgrounds, challenges or unique solution sets. Today I received the following which someone out there may qualify for:
A new Food Network series is looking for FOOD ENTREPRENEURS. Specifically, people who have left their previous career to start a new restaurant (or similar business).
- Must have little-to-no prior professional culinary experience.
- Must be planning to open a brick-and-mortar space where there will be walk-in customers (restaurant, bakery, sandwich shop, etc.).
- Must be aiming to open between now and autumn 2012.
Those chosen will receive culinary & business coaching from Bobby Flay (a chef, restaurateur, and fixture on the Food Network) as well as invaluable national publicity.
Those interested that fit the guidelines please email the following: Outline your timeline, budget, menu, team, and especially what’s at stake for you in this endeavor (why you are doing it and what risks, financial as well as personal, you are taking). We are highly interested in the “human-interest” angle of your story.
We’ve also set up a Twitter account- https://twitter.com/#!/RockShrimpProd and a Facebook page – http://www.facebook.com/pages/The-Bobby-Flay-Project/285496171463077.
We’ll be accepting people’s stories through February, and are casting nationally.
For more information or question, contact Heather Brigss.
Rock Shrimp Productions
Is this opportunity for you?
Ferndale, WA – September 19, 2011
Social media sites like Facebook and Twitter provide small businesses a very cost-effective way to attract new customers and build their referral business. But it is something they are often not able to take advantage of due to time and expertise constraints. This is why Whatcom Marketing has launched a number of social media management services that enable small business owners to enjoy the benefits of a solid social media strategy without the significant time investment and risk of embarrassing themselves by working without a plan or strategy.
A short post today but an incredibly ironic one.
Yesterday, an hour’s drive from here, all hell broke out in the name of the Stanley Cup. Anarchists and miscellaneous other idiots took the occasion to crap in their own living room by trashing buildings, vehicles and whatever other property that didn’t fight back.
Today, the Internet is overflowing with loads of digital pictures and videos uploaded from phones and the like. Thus shining a bright and globally visible light on those responsible (probably the only time the term, responsible, is used when referring to them). Lots of sites and Facebook pages sprang up to match names with faces using the same mob mentality (uber-democratic) which exposes the effort to libel and slander claims but all-the-same interesting to watch.
And now the irony… Continue reading “Reputation Management Irony”
153 Whatcom County not-for-profit organizations just lost their IRS-given tax-exempt status for “failing to file an annual information return or notice with the IRS for three consecutive years.”
Losing that status subjects organizations to paying taxes on future donations. But, upon closer examination, it appears the revocation is effective as of May of last year. This would put all donations received since then in the taxable income column of the organizations’ tax returns.
275,000 nonprofits across the nation lost their tax-exempt status this way. It is likely that many are no longer operating but this could come as a very big surprise to the rest.
Whatcom County organizations on the list Continue reading “Did the IRS just revoke your not-for-profit status?”
“The 9th annual Business Alliance for Local Living Economies (BALLE) Conference will be held in Bellingham June 14-17 at Western Washington University, and will bring dozens of renowned speakers from across the United States and more than 600 business owners, government officials and network leaders from business networks similar to Sustainable Connections.”
WM NOTE: Do you have a product or service that would appeal to the hundreds of attendees at this event but can’t afford to attend or exhibit? Consider a sponsorship, distributing reuseable door hangers with your message on them at the hotels (I’m spit-balling here and have no idea how well the hotels would entertain this idea so don’t take this as proof of feasibility), and/or advertising on the WTA buses they get to ride on for free.
Read the full story here –> National sustainable business conference in town June 14 | BBJ Today.
Whatcom Young Professionals – “Morning Buzz”
Flatiron (Prospect St.), Tuesdays, 7-8am
Lynden (by Safeway), Tuesdays, 8-9am
Ferndale (Main St.), Tuesdays, 8:30-9:30am
Downtown (Railroad Ave.), Wednesdays 8-9am
Bakerview, Thursdays 8:30-9:30am
Get the local business “buzz” while creating deeper connections each week with fellow Whatcom Young Professionals members.