About Joe Beaulaurier

Joe Beaulaurier is the founder of Whatcom Marketing, a marketing consultancy serving small to mid-size companies' marketing needs in the Bellingham area and one of the first to provide full-service social media management services. &nbsp Involved with online business for more than 20 years, Beaulaurier's sales experience and industry evangelism make him a recognized and respected marketing professional.

Owning & Protecting Your Company’s Online Assets

Whether you agree or disagree about the importance of recent revelations around Google and Facebooks popularity, they serve to remind us that what works today for online marketing isn’t necessarily going to be what works tomorrow

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Top 10 Whatcom Companies on Facebook

It’s time to recognize businesses who are putting it all “out there.” They have not only made the leap of faith to participate and engage the marketplace using Facebook, but are rocking it daily.

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20 Ways to Make Your Email Newsletter Great

I received this email recently and was taken by the overall functionality and design of it. It’s rich in the things you should do with your emails so I thought it’d be worthwhile to dissect it step-by-step.

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Content Curating for Fun and Profit

Becoming a trusted source of relevant and useful content is a rewarding way to earn a much appreciated if not expert status with your customers, peers and prospects.

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How your small business can generate leads on a small budget

Pull marketing is a whole different beast that relies on things like value, relevance, informative content, and, yes, entertainment value to create significant gravity to pull in, willingly, your best prospects.

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Bellingham marketing – A unique small business challenge

The quirkiness of the consumers in Whatcom County can make doing business here a challenge. Does this explain why local businesses remain, for the most part, ‘offline’ to them?

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